We’ve finally settled the M&S cookie debate — this is the best flavour

Three packets of M&S cookies on a pink and purple background
Which flavour is your favourite? (Picture: M&S/Metro)

It’s no secret that as a nation, we can’t get enough of Marks & Spencer – especially when it comes to the food.

The retailer has become our go-to for picky bits, premium dine-in deals, and of course, many, many sweet snacks.

Over the last few years, one bakery treat has stood out among the rest, though, reaching cult status with shoppers and selling out time and time again: the cookies. 

So popular have they proved that M&S has even proclaimed itself ‘the home of cookies’ on its website, adding: ‘From classic gooey favourites to fully-loaded cookie cups, we’ve got every kind of cookie craving covered.’

New flavours are being added all the time – with the most recent being White Chocolate & Raspberry, which launched in Foodhalls on April 8.

Everyone has their favourites, and working out which one is the best of the bunch is no mean feat… but the team at Metro has given it a go and after fierce debate in the office, we’ve come up with a ranking.

Here are the results…

1. Milk Chocolate 

A packet of M&S milk chocolate cookies on a white background
Milk chocolate was the crowd-pleaser (Picture: M&S)

The milk chocolate proved an all-around crowd-pleaser. Not a single soul at Metro had a bad word to say about it, which is why it claimed our top spot.

Lifestyle reporter Charlie Sawyer declared it her ‘favourite’, sharing: ‘They’re a luxury cupboard staple for a reason, and if you’re looking for an extra dose of sweetness, try dipping one in a mug of hot chocolate.’

Similarly, lifestyle reporter Eleanor Noyce agreed milk chocolate was ‘the GOAT’.

And specialist food writer, Courtney Pochin, added: ‘It’s wonderfully soft and chewy, with generous pieces of chocolate, and most importantly, the overall flavour isn’t too sweet.’

Her top tip is to nab a bag of these in summer, then grab yourself a tub of ice cream and put them together to create a glorious ice cream sandwich.

2. Triple Chocolate

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Triple Chocolate Cookies in a packet from M&S on a white background
The triple chocolate went down a treat with the Metro team (Picture: M&S)

Courtney wanted to put this one firmly at the bottom of the list, but the suggestion sparked uproar, so up it climbed.

Newsletter producer, Dylan Mangan, said: ‘I often find chocolate a bit too rich for me – much prefer jellies if I am to have a sweet treat – but M&S have managed to create a cookie that manages to have the most incredibly chocolatey flavour without ever veering into being too rich.’

First person and opinion commissioning editor, Maicey Navarro Griffiths, agreed it was the ‘best’ M&S cookie choice because of the ‘fudgy and chewy’ texture and ‘intense flavour’ that manages not to be overpowering.

‘It’s like a brownie, and a cookie had a miracle baby,’ she adds.

3. Gingerbread & White Chocolate

As it was only available for a limited time at Christmas, some will say this is a controversial choice for third place.

But lifestyle editor, Kristina Beanland, would heartily disagree.

‘I love the aggressive sweetness of the white chocolate, and how it’s complemented by the spiced gingerbread. It’s just a match made in heaven,’ she said.

‘The unsung hero of the cookie, though, is the salted caramel fudge pieces, which add a gooeyness too. I’ve been known to eat all five of the pack in one sitting.’

They might not have been around for long, but they made a big impression.

4. White Chocolate

White chocolate cookies from M&S on a white background
Simple but stunning (Picture: M&S)

The white chocolate version of the cookie was hailed ‘simple but stunning’ by soaps reporter, Calli Kitson, and she wasn’t the only one who felt this way.

However, a few Metro journalists thought the cookie was ‘overly sweet’, which is why it just missed out on nabbing a spot in the top three.

POLL
Poll

Which M&S cookie is your favourite?

  • Milk Chocolate Check
  • Triple Chocolate Check
  • White Chocolate Check
  • White Chocolate & Raspberry Check
  • Peppermint Bark Check
  • Speckled Egg Check
  • Gingerbread & White Chocolate Check
  • I can't possibly pick just one... Check

5. Peppermint Bark

Peppermint bark cookies from M&S
The festive flavour was popular in the newsroom (Picture: M&S)

Clearly, we’re big fans of Christmas treats at Metro, as this festive flavour also went down a storm with the team.

Sarah Hooper, Metro’s US news reporter, felt they were ‘so addictive’, revealing she always had some at their desk last December.

‘I bought more than a dozen packs around the holidays,’ she confessed.

‘The chocolate and freshness of the peppermint is so perfectly indulgent, they just don’t compare to any other cookies M&S offers.’

Similarly, fellow news reporter, Brooke Davies, described them as ‘divine’.

6. Speckled Egg

A pack of M&S Speckled Egg Cookies on a white background
This one is rather controversial… (Picture: M&S)

This one is going to get us some hate, as we know it’s a firm favourite among the general public. M&S shoppers were literally begging for its return.

However, at Metro, no one seemed particularly bothered by it, with hardly anyone proclaiming it their overall favourite, meaning it slipped down the list.

Charlie and Eleanor both agreed that it ‘slaps’, but only if you warm it up before eating.

7. White Chocolate & Raspberry

New White Chocolate and Raspberry Cookies at M&S, on the shelf with milk and white chocolate cookies
There’s a new cookie in town… (Picture: M&S)

As the newest flavour to be added to the range, most people haven’t had a chance to try this one yet, which is the only reason it’s in last place right now. Give it a few weeks, and we fully expect this one to become a firm favourite.

Courtney gave it a try and said: ‘I’m not always a fan of this flavour pairing, as sometimes it’s very artificially sweet, but M&S has got the balance right with this one. The sweetness of the white chocolate is offset nicely by the refreshing zing of the freeze-dried raspberry pieces.

‘It’s a tad underbaked, and the texture is slightly gritty, which I don’t personally love, but I can still see this one flying off the shelves.’

Honourable mention...

We can’t discuss M&S cookies without giving a shoutout to the Chocolate Button Shortbread.

These get their own special spot, as they’re a shortbread biscuit as opposed to a cookie, but they’re absolutely delicious nonetheless.

A packet of chocolate button shortbreaf from M&S on a white background
A biscuit or a cookie? (Picture: M&S)

Lifestyle reporter Eleanor Noyce said they’d have been her top choice if allowed in the official rankings.

‘I LOVE the crumbliness of the biscuit against the shape of the chocolate,’ she said.

‘I’m a big M&S chocolate button fan in general, but I think it makes a huge difference having those specifically in the biscuits rather than just pieces of chocolate. It feels a little more indulgent.’


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